Earlier this week, Automattic announced their acquisition of Day One, the award-winning journaling app. This begs an interesting question: why is a blogging platform acquiring a journaling app?
Imagine that you’re a first-time web publisher. You run a small business – perhaps a fitness boutique, a creative endeavor, or maybe you’re the designated “tech person” at a small museum – and you know you need to build your digital presence. Where do you start?
Beyond WordPress’ potential to take down commercial platforms within six-figure-per-year licensing fees, it stands at the door of another opportunity: redefining what content is, and how we manage it.